Immediate Action Marketing 101

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This course is designed by Omari Broussard, to help you increase your lead generation and boost profits in your training business.

I.A.M. 101 gives you strategies and tactics for building your personalized marketing system regardless of the size of your training business. In addition to helping you get in front of more people in need of your valuable training.

As a firearms instructor you provide one of the most valuable services in today’s world. Your expertise can be the difference in life or death situations. The first goal of I.A.M. 101 is to give you a system which will maximize how many people you can help….

"Had a two classes with 22 students last week thanks to some of the principles I have applied from the Marketing training on ADSI. I had struggled to get 6 in a class before. I actually haven't even finished the training either. I started applying some of the first principles taught and the class filled up to where we had to split it into two classes with 11 in each one. Oh, and we have a waiting list for the next class. Keep up doing what you are doing! I am no longer going to accept a class that isn't full!"

- Joshua Gideon

In order for your business to survive you must ensure you have a continuous flow of new leads, convert those leads to prospects, turn prospects into clients, and get your satisfied clients to give you referrals.

There are 5 “Profit Producing” Modules included in this course:

Profit Producing Module #1: The Strategic Approach to Marketing…

This module will set the tone for the course. You will learn to “Re-Frame” you approach to marketing. You will discover the True cost of Marketing. In addition, you will learn how to set up a “Framework” for your marketing system.

Profit Producing Module #2: Marketing Tactics…

Discover the main components of your new “Plug & Play” marketing system. This module is about attracting Leads pre-disposed to do business with you. You will also learn how to leverage your current network to attract leads at more than 1/2 the cost of a new lead. (I call this section the “Cold Prospecting Eliminator System”)

Profit Producing Module #3: “The Bridge…from acquiring leads to gaining Profit”

Once you attract a qualified lead it’s important to have a system for nurturing your new prospect. This module will give you actionable strategies for keeping your prospects attention until they are ready to exchange $$$ for your service.

"I just completed the IAM 101 course and I recommend it if you haven't taken it. Omari Broussard has done a good job with it. I now see some of the things I need to work on and others I need to put more effort into where marketing is concerned. I look forward to the next one. Make sure you take notes. There are some good points that are not in the slides."

- Tim Milligan

Profit Producing Module #4: The Sales Process…

A simple process leading to the delivery of your unique experience and getting referrals. (Referral Acquisition is the “Profit Multiplier” of your marketing system)

BONUS Profit Producer Module: The 30 Day Profit Generator…

Implement into your business to Boost your profits in the next 30 Days!

*** Hint: This strategy is one of many designed to leverage your current list without spending any more advertising money ***


Includes a 30 Day Risk F-R-E-E Money Back Guarantee. The whole point of this course is to help you get more clients. All you need is one new client to re-claim your training investment. Whether you ask for a refund or you get a new client your course will cost you nothing.

Your Instructor

Omari Broussard
Omari Broussard

Omari Broussard is a firearms instructor, strategic advisor, consultant, and mentor.

He directly consults firearms instructors and small business owners across the country. His consulting company, Immediate Action Marketing, focuses on helping firearms instructors create high converting marketing systems and authority positioning.

Omari is also a retired Navy Chief with over 20 years of service, a husband, father of 6, and life-long student.

Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

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